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Using Keyword Clustering To Identify Keyword Cannibalization – Case Study No.1

We recently increased a client’s website by 110% by reducing keyword cannibalisation . Want to know how? Keep reading . Firstly, what is ‘Keyword Cannibalisation’? It refers to a situation where your...

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What is a Content Map? How to Create One?

In today’s hyper-competitive era, understanding what your target audience is searching for and aligning your content with their intent is crucial to succeed in the content marketing game.  But it is...

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How to Find and Track Featured Snippets? [Free & Paid Methods]

If we’re talking about the wish list of SEO enthusiasts, it’s often as long as a kid’s letter to Santa. Among the usual suspects – like perfect backlinks or foolproof keyword strategies – you’ll find...

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Internal Linking Best Practices: Mastering SEO Through Effective Linking

Internal links are a crucial element in optimizing your website for search engines. They not only facilitate smoother navigation for users and search engines across your site’s content and structure...

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How to Structure URLs for SEO? 11 Best Practices to Nail It

Think of a URL as a digital street address – not just any address, but one that points directly to the treasure trove of information you’ve got on your website. It’s more than a string of letters and...

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Keyword Insights – 2023 Highlights and Client Success Stories

Keyword Insights has experienced a remarkable year. Here are some of our key achievements of 2023: We launched our AI Writer Assistant, a cutting-edge tool designed to help you write better content,...

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Reddit Keyword Research – Finding Incredible Content Opportunities Using Reddit

As part of our managed services, we often receive enquiries from VC-backed startups seeking to kickstart their journey with smart, initial keyword research. Why do they ask us? We’ve got a knack for...

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Why is Content Marketing Important?

In today’s digital age, where information is just a click away, businesses must stand out from the crowd. That’s where content marketing comes in. It’s not just about creating random content; it’s...

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Keyword Clustering: Probably The Best Guide You’ll Ever Read

A lot is being written about content clusters lately and with good reason. Creating content by focussing on “clusters of keywords” works. Check out the organic uplift to just the blog section of this...

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The Role of Topic Clusters in SEO (+ How To Create Them)

Have you ever wondered if there’s more to SEO than just stuffing keywords into your content? Have you ever considered transforming your website from a scattered collection of pages into a cohesive,...

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SEO Writing – 13 Tips To Optimise Your Content For SEO

In today’s digital-first world, a staggering 68% of online experiences kick off with a search engine query, underscoring the immense power of SEO. Mastering SEO content writing is not just about...

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12 Best Keyword Clustering Tools You Need Now

Effective SEO strategies require significant effort across various fronts. One crucial aspect is keyword clustering, a practice that businesses should integrate into their SEO plans. Google’s improved...

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AI For Writing? How To Use AI to Write Content (the right way…)

AI for writing and content creation has become a hot topic. Some swear by it, others loathe it, but the truth lies somewhere in between. AI can be a powerful tool—if you use it correctly. The key is...

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